Ric Tan
Sunshine Coast
Web Designer

About me

Hi! I’m Ric Tan and I’ve been training people to be web designers for over 15 years. I recently moved to the Sunshine Coast with my family to get away from the chaos of Sydney. I now provide online training and run other Internet businesses from home in beautiful Coolum Beach. I also travel to Sydney where I still teach at the University of Sydney.

How I became a Sunshine Coast web designer

When I met some new friends who had just started a business and had paid a web design agency $5,000 for their very basic website, I knew that I had to step in and offer something better. Now I’m a Sunshine Coast Web Designer – with a difference.

I've created websites and provided digital services to companies like Lion Nathan, Qantas, Commonwealth Bank and Cisco, so I know what you need to be successful online. I'll help your business succeed, by creating a beautiful website with powerful features.

Transparency in web design

If you’re paying $5,000 for a website and you don’t really know how that’s broken up, then you’re probably not getting what you should for your money. I’ve been designing websites and teaching how to do it for so long, that I know the value of the work. I’m a strong believer in education, but I believe in more than just educating web designers. I believe that clients should be educated too, because the more you understand the work that we do, the more valued our work will be. I advocate transparency in dealing with clients. And I think that you have the right to know what you’re paying for.

When I first started in the web design business in the 90s, all websites had to be built from scratch and coded by hand. These days, most small to medium-sized businesses will have their websites built using WordPress templates. In fact, almost a third of all websites are WordPress sites. WordPress is even used by a lot of large companies such as CNN, Ford, BBC and Sony Music, to name just a few.

It’s not that hard to build a WordPress site. I’ve actually got an online web design course that teaches you how to create a WordPress website yourself, so check it out. If you don’t want to do it yourself, then I’m happy to do it for you. You’ll still be able to update the site yourself through WordPress and I can show you how to do that too.

An
ethical
approach
to web
design

Unlike most web design agencies, I’m not going to make you give me your personal contact details and your budget, just so that you can get an “obligation-free” quote. I don’t think that it’s right to size up a prospective client to see how much you can squeeze out of them and then keep harassing them to sign up. I don’t like getting the hard-sell from businesses, and I don’t think that you should either.

I have a more ethical approach. On this website right now, you can see what you will get for your money with each of the web design packages. Pick the one that suits your business, ideas and budget. And if you have any questions, I’m happy to answer them. You can email me, use the contact form or just call for a chat. We can even go for a coffee in Coolum Beach. But I’ll never do the hard sell. That’s why I left the city. You let me know when you’re ready to get started. That’s the way it should be.

Giving back

I brought my family here to the Sunshine Coast to get away from city life, but also to be part of a community of like-minded people. We haven't been disappointed with the warmth and friendliness of the locals and the community spirit in all of you.

In keeping with the abundance of goodwill here on the Coast, I'd like to offer some of my services for free. I plan to donate work to one charity every month, so if you have a registered charity or a really good cause, please get in touch and let's see how I can help.

What do you get with your website?
Important Stuff


Every website that I build has powerful features to help your business succeed. They’re considered bells and whistles by some, but they’re actually so important that I wouldn’t build a website without including them. You wouldn’t buy a car without brakes, even if it was half the price of a normal car. Not having these features is a bit like that.

And if a car dealer tried to sell you a car cheaper than other dealers, because it didn’t have air conditioning, you’d know that he was a mug, especially in this Sunshine Coast heat. But there are some web designers who don’t understand these features, or don’t know how to set them up.

Hover or tap below to learn why you need these essential features.

Email at your domain, accessed through Gmail

Email at your domain, accessed through Gmail

If you want to look professional, you need to have an email address at your domain name. There’s no point having a great domain name that matches your business name – like fancyfeasts.com.au – and then having fancyfeasts1@yahoo.com as your email address. You need to have a professional-looking email address like mary@fancyfeasts.com.au. Then you can have additional email addresses like bookings@fancyfeasts.com.au and catering@fancyfeasts.com.au.

Access your emails anytime, anywhere

In addition to having email addresses at your domain name, you need to be able to access your emails from anywhere. With your business emails on Gmail, you can respond to your customers in a timely manner, as well as having the convenience of reading and replying to your emails from your phone, whenever you need to.

Spam filtering and powerful search

Gmail also has great spam filtering and powerful search, so that you can find any email in seconds, no matter where you are. The setup of up to 2 email addresses is included in every website package. I’ll even help set up your phone for work emails and alerts, if you want. You pay the monthly fee to Google for each email address ($5 per month), but because I’m a G Suite referrer, you’ll get a 20% discount.



There’s no point in having a great domain name that matches your business name – like fancyfeasts.com.au – and then having fancyfeasts@yahoo.com as your email address. You need to have a professional-looking email address like mary@fancyfeasts.com.au and be able to access it anytime from your phone.

Read more…

SEO, submission to Google and Google Maps listing

SEO, submission to Google and Google Maps listing

You want your business to be noticed. It’s all about location, branding and signage when it comes to your shop front. On the Internet, it happens through Google. The process of SEO (Search Engine Optimisation) is ongoing. It takes time, because part of it depends on building your reputation, which then gets people linking to your site. But there are a lot of things you can do about SEO, just by the way the site is designed. That’s where I come in.

On-site SEO

Everything you do on your website, so that it ranks highly on Google, is known as on-site SEO. Using on-site SEO, I once raised Colonial First State’s search result rankings from page 20 to number 1, for key search phrases like “managed funds” and “superannuation”.

I will ask you for the search terms and keywords that you want people to find you by. Then I’ll make sure that these terms appear in the titles, headings and content of your site. Writing the content is up to you. After all, no one knows your business better than you. However, if you really don’t have the gift of the gab, we can talk about who else can write your website text for you. Once the on-site SEO has been done and your site is live, I’ll submit your site to Google to get all of the pages indexed.

Google Maps listing

Apart from using Google to search for your site, people are going to be looking for your business on Google Maps. Here are some interesting statistics from Google*:

  • There are now over 1 billion users of Google Maps
  • 76% of people who search on their phone for something nearby visit the business within a day, and
  • 28% of those searches result in a purchase

*Source: https://goo.gl/JLlvCt

If you don’t have one already, I’ll create a Google Maps listing with a link to your new website, so that people can find you when they’re looking for your products or services in your area. I’ve been a Google Local Guide for a number of years, so I know how to get your business to appear in Google Maps in no time.



You want your business to be noticed. It’s all about location, branding and signage when it comes to your shop front. On the Internet, it happens through Google. The process of SEO (Search Engine Optimisation) takes time. But there is a lot that you can do about SEO, just by the way the site is designed. That’s where I come in.

Read more…

A responsive (mobile‑friendly) website

A responsive (mobile-friendly) website

More than 50% of web traffic now occurs on mobile devices. This means that the majority of visits to your site will be made on a phone or tablet. If your site isn’t optimised for mobile, then you’re losing half of your customers.

SEO advantage

On top of this, Google penalises sites that are not mobile-friendly. They do this because they want their search engine to bring up the most useful and user-friendly sites in their search results. So if your website isn’t mobile friendly, it will be further down in Google search results.

Why a responsive website?

There are a couple of ways to make your site mobile-friendly. The old way was to create two versions of your site: a desktop version and a mobile version. The new way is to create a “responsive” website where the text and images resize and reflow depending on the resolution of the user’s screen. This is also the option preferred by Google, because it means that they don’t have to waste their bandwidth and server resources to index two different versions of a website.

Every website that I build is responsive, and tested on various devices and resolutions, so you can be sure that you’ll reach the most number of customers.



More than 50% of web traffic now occurs on mobile devices. This means that the majority of visits to your site will be made on a phone or tablet. If your site isn’t optimised for mobile, then you’re losing half your customers.

Read more…

A secure contact form and an SSL certificate

A secure contact form and an SSL certificate

If you do banking or shopping online, you probably know that you should look for the SSL padlock in your browser. But there are a number of reasons why every website should be on HTTPS and protected with an SSL/TLS certificate.

  1. Privacy
  2. Google ranking (SEO)
  3. Preventing a warning in Chrome

Protect your customers

If you have a contact form on your website, you’re asking your customers to send you information that can easily be read by other people. All it takes is a free computer program called a packet sniffer, that’s usually used by ISPs to manage customer usage. With a packet sniffer, the contents of every website, including what people type into search forms and contact forms, can be read. All the sniffer has to do is be on the same network, like the same wi-fi hotspot or even the same ISP. An SSL certificate stops packet sniffers, by encrypting the pages and everything typed into those pages.

Google prefers SSL

Apart from protecting your customers’ personal information, Google gives preference to sites with SSL. So having an SSL certificate is also good for search engine optimisation.

Preventing a warning in Chrome

The third reason to have an SSL certificate is that Chrome now shows a warning saying “Not secure” on some sites without an SSL certificate. The Chrome browser is used by 50-60% of your customers, so it’s not a good look for your business if people see a warning when visiting your website.

So an SSL certificate on your website is good for your customers and good for your business. If I build your website, you’ll have a contact form protected by an SSL certificate from day one.



There are a number of reasons why your website should have an SSL certificate.
  1. Customer privacy
  2. Google ranking (SEO)
  3. Preventing a warning in Chrome


Read more…

12 months of web hosting, support and maintenance

12 months of hosting, support and maintenance (worth $540)

Some web designers just design websites and get you to sign up for web hosting yourself. You’re then left to deal with the hosting company for any technical issues. That’s not my idea of good service.

With every website package, I provide domain registration, web hosting, technical support and maintenance for 12 months (all worth $580) [540 ($45/mth+40 domain)]

Domain registration for 2 years

Your domain name is your address on the Web. Registration costs $40 for 2 years (.com.au), and is included with your website package. It will be registered in your name. Never let a web designer or agency register your domain in their name – it’s like letting them register your business or your mobile phone account in their name. I will register the domain name that you want, under your name, and with your business details.

Web hosting for 12 months

You want your website to be fast and reliable. I provide hosting for your site on servers with super-fast SSDs (Solid State Drives – none of those old-fashioned and unreliable magnetic disk drives). There is a generous 100 MB of disk space (most websites require only a few MB) and a 99.99% uptime guarantee.

Premium support and maintenance for 12 months

A website is a business asset. Like all assets, it needs to be maintained in order to run smoothly and do its work for your business. Having a website means that there are technical issues like site backups, WordPress software upgrades and protection from hackers to consider. With a Premium Support and Maintenance plan included with your website package, you won’t need to worry about additional expenses on tech support. The first 12 months is included with your website.



Some web designers just design websites and get you to sign up for web hosting yourself. You’re then left to deal with the hosting company for any technical issues. I’d like to make your life a lot easier.

Read more…

Website stats through Google Analytics

Website stats through Google Analytics

You probably know how many phone enquiries you get each day, and how many customers walk through the door. If you have a website, you will want to know how many customers visit the site.

But did you know that you can find out much more with a website? Like how they found your website, what pages they visited, and how long they spent on each page? With Google Analytics set up on your site, you can do all of that and more. Then you can focus on where to improve your site and increase your sales!

Now that you know about all the important features that you’ll get with your website, let’s take a look at the design process.

If you have a website, you’ll want to know how many customers visit the site. But did you know that you can find out much more? Like how they found your website, what pages they visit, and how long they spend on each page?

Read more…

Testimonials

What have people said about me as a web designer, IT professional and teacher?

Get in touch

Feel free to send a message, email me or give me a call on 0412 295 776
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